Usher Raymond IV, R&B Pop Star has launched his new fragrances - Usher For Women and Usher For Men. The fragrances have been created by Honorine Blanc and Richard Herpin of Firmenich, and Usher took part in the creation of both fragrances. Both bottles are designed in the forms of male and female torsos, with simple lines and tops inspired by the ring that Usher wears on his hand. They also carry the numbers 10/14, that feature Usher's date of birth. Usher for Men is a fresh, woody, scent. With a thrill of freshness, this daring new scent bursts open with vitality and lingers on the skin with warmth and sensuality. It speaks undeniable masculinity with an underlying softness. It is this modern edge that creates a new, signature expression in men's fragrance. Drawing upon his own sense of style, Usher created a fragrance that is for men like himself: sylish, classic, modern—as comfortable in a tux as in a pair of jeans.