Once upon a time, in a land far, far away, there were two nice girls named Pam and Gela who discovered the Juicy Couture world of fashion and fun, fun, fun. Pam and Gela, the two women behind the brand imagined a classic, romantic, yet flirtatious fragrance. Their inspiration: the golden age of Paris perfumery, Marie Antoinette, pastel cookie boxes…The marvelously detailed packaging blends haute couture and fun.